Paid Social Campaign Management Services
With over 8 years of experience managing paid social campaigns, I’ve been around through some of the most tumultuous changes in paid social and somehow can’t seem to get enough. I love being the connective tissue between brands and consumers in the online world, probably also why I have quite the reputation as an excellent person to go to when looking for a special gift idea.
Services are priced based on ad spend.
Managing campaigns isn’t easy, but here’s where I’d start:
Competitive Analysis
Knowing what your competitors are up to is key to staying ahead. I’ll dive into their social ad strategies, analyzing everything from creative styles to targeting tactics.
Engagement Monitoring
Paid social isn’t just about the ads—it’s about the conversations they start. I’ll keep an eye on post engagement, responding to comments when needed and ensuring your brand voice stays consistent.
Cross-Channel Budget Management
Need me to manage spend across multiple social channels and maximize results. No sweat! I know the ins and outs of all the top dogs and also keep tabs on anything new making its way onto devices.
Audience Targeting & Segmentation
Creating custom audiences ensures your ads reach the right people at the right time. By breaking down your audience into segments based on behaviors, demographics, and interests, every dollar you spend goes further.
Ad Creative Development
Eye-catching, scroll-stopping visuals are the backbone to paid social campaign success, I’ll help craft creative assets or guide teams to develop attention grabbing creative that sparks engagement.
Budget management
Overspend? Don’t know her. I’ll keep a close eye on daily spend and spend strategies to make sure campaigns are spending to goals and delivering efficient results.
You don’t need to dive into the weeds of every bid adjustment or ad optimization—trust me, you’ve got better things to do.
Running a small business and/or managing a team is enough to keep anyone busy. Let me take the chaos off your plate. Need a fresh set of eyes to come in and revamp everything - I’m your gal. Need someone to just peek in and make sure things are running smoothly while recommending changes along the way - also me!
As a mom I’ve mastered the art of juggling chaos. Whether it’s a last-minute budget update or adding creative when CTR is lower than expected, I’ve got it covered.
You can trust that while you’re focused on your big-picture goals, I’m keeping the details locked down and delivering results.
Click the link below to read more of my blog posts around the wonderful world of paid search